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Counterfeiting
of products are estimated to account for about 10% of world
trade. The fake economy today is worth nearly $600 billion
a year. This has become a reality affecting the entire spectrum
of industries due to the easy availability of technology and
rapid industrialization. The branded products nurtured painstakingly
through the years, but lacking adequate protection is under
attack by the counterfeiters like never before.
All businesses need Protection from the rising scourge
of duplicators, who erode the bottom line, damage the reputation
and eat into the market share of the genuine producer.
HOLOGRAPHIC technology provides a unique protection
to Branded products and valuable documents against such unscrupulous
activities.
Holograms are authentication & security labels
which are:
- Made using a combination of Physical and Chemical Sciences
- Sophisticated Laser technology with Art - artistic
inputs
- Having the perception of the third dimension - Depth
- Manufactured by embossing process using a customized Master
/ Die
- Providing an unique rainbow spectrum reflections
from different layers & angles of viewing
- Non Duplicable by any means. i.e., cannot
be photographed, scanned & photocopied
- Accepted Internationally as Economical &
Effective means of protecting branded Products &
valuable/ important documents
- Out of the reach of the counterfeiters because of the
highly complicated & exclusive manufacturing
process
- Easily applied on Products & documents
- Easily identifiable without any special devices
- With Multiple security features
incorporated according the threat perception
- With additional security feature of Tamper
Evidence property
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